It’s often said that life coaching is all about goals – usually goals to a better life. Recently I read an interesting booklet called Getting All Emotive Online by Phil Byrne & Neil Henry. It’s about on-line marketing and something they wrote about ‘freedom’ really resonated with what I aim to offer in my (life) coaching practice. I realized that maybe that message didn’t always come through clear enough in my web presence and in consultations with potential clients. So in this post, I aim to address that and consider how coaching should be all about helping people to live a life of freedom. Let’s start with a definition of freedom.
What is freedom?
Dictionary definitions state that freedom is:
- The power or right to act, speak, or think as you want
- Absence of subjection to foreign domination or despotic government
- The state of not being imprisoned or enslaved
- The state of being unrestricted and able to move easily
The implication with all of these definitions is that threats to freedom are external. However, as a psychologist I’m more interested in the interpretations of threat and how we internalize threats in the form of attitudes.
What are attitudes?
Attitudes structure the human experience – they are the way we feel and think about things. At their simplest form, they are likes and dislikes. We are drawn to the things for which we have a positive attitude and repelled by things for which we hold negative attitudes. The literal meaning of attitude is ‘fit and ready for action’. So attitudes prime us for action. Although attitudes don’t necessarily lead us to behaviour they do help to create the mind-set to make it more likely. It’s easy to see how an attitude of ‘If I don’t try then I can’t fail‘ is likely to inhibit action. These are the kinds of self-defeating attitudes that we address in coaching.
Coaching as attitude liberation
Byrne & Henry suggest that there two types of freedom: ‘Freedom to‘ and ‘freedom from‘. Although they discuss these in the context of marking, these two types of freedom are also relevant to coaching. In my coaching practice, I draw heaving on my research expertise in social psychology – particularly attitude change. Crucially this involves moving clients towards ‘freedom to’. This is freedom to seize opportunities, freedom to make the most of your abilities and freedom to pursue you goals and ambitions.
Often the path to ‘freedom to’ means addressing some ‘freedom froms’. This might be freedom from low self-esteem, freedom from self-doubt, freedom from putting yourself down with negative self-talk, and so on. Coaching can empower you to act, speak and think as you want. It can remove psychological restrictions and the feelings of being trapped by the past or the expectations of others. Coaching offers a means to weaken the hold of the ‘freedom froms’ and make, more likely, the freedom to meet your goals, the freedom to make more of your strengths, skills and inner resources . Goals are the means to an end. Ultimately coaching is about securing the freedom to have a better life.
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About Gary Wood
Dr Gary Wood is a chartered psychologist, life coach and broadcaster specializing in applied social psychology, personal development and life coaching. He is the author of Unlock Your Confidence: Find the Keys to Lasting Change Through The Confidence-Karma Method (Buy: Amazon UK / Buy: Amazon USA ) Gary is based in Birmingham and Edinburgh where he runs his coaching and training practice and research consultancy.
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