Things to do instead of obsessing over body language

Body language, properly non-verbal communication, has become something of an obsession. I’ve written a number of posts about the supposed 55-38-7 rule and how it is often used out of context. A number of people have suggested that if I ‘shoot something down in flames’ (however false it is), I still need to suggest an alternative. Well the whole ‘body language’ thing is almost a cult, largely promoted by the evidence-less NLP (neuro-linguistic movement). I’m sure that no one would suggest I provide an alternative to a cult. I will anyway. Don’t join one.

So what are the alternatives to hours spent poring over body language books and attending expensive courses. They are surprisingly simple. Mostly body language devotees are concerned about deceit. Such as, how can I present myself as a genuine person?

There are tips to appearing genuine: (i) Relax; (ii) Be yourself; (iii) Don’t tell lies.

Book Cover: Unlock Your Confidence by Dr Gary WoodRelaxation is the basis of confidence. Invest time in relaxation and spend more time on activities where you feel comfortable in your own skin (that don’t involve drinking, talking drugs or binge eating). Body language often happens ‘naturally’. When we try to force it, we look phoney. Over analyzing our every non-verbal signal in minute detail can only have a paralyzing effect. All that happens is that we give out mixed signals which are more likely to be interpreted as deceit. These are all principle keys in my book Unlock your Confidence. I emphasize techniques that unlock our inherent abilities.

A lot of the obsession about body language is the need detect or hide deceit. Detecting deceit in not an easy thing. There are so many factors to take into account. Non-verbal communication needs to be interpreted in clusters. No individual signal is definitive. Context is everything. There is also so much rubbish written about non-verbal communication that we can never protect against someone else’s faulty interpretation. Non-verbal communication is about ‘broad strokes’. Many pop-psychology books just make things up that might look good in a press release and so picked up by newspapers and radio programmes that need to fill space with a bit of whimsy. So take the easier path, invest all that time that you would spend on studying body language on finding ways to relax and control your stress response. This in turn will make it more likely that you are comfortable in your own skin and are able to be yourself.

The original  Albert Mehrabian body language research was concerned with first impressions and also congruence between verbal and non-verbal signals. We have to bear in mind that the original experiments were laboratory based and so lacked a little real-world significance. As systems theorist Peter Checkland commented ‘Life is too quixotic to be modelled’. So, we need to take the non-verbal communications statistics with a dose of scientific scepticism. Unfortunately, self-help writers, television producers and magazine and newspaper editors simply don’t have the time, space or training to do this. Body language is often the favourite bit of ‘science’ to slot into analyses of reality TV. It’s a great lever to shoe-horn in a bit of cod-Freud.

Considering the role of body language in forming first impressions. Relaxation and being yourself are key. These are far more important than having to remember lots of manipulative bod language tricks that invariably look phoney. One important from the Mehrabian research is that we are all pretty good at working out when words and gestures are at odds with one another. The signals are meant to be taken as a whole to give us a general impression. That’s as often as much as we need. If you set about trying to find out if someone is truthful in an encounter, you’re behaviour may become so odd as your eyes flick here there and everywhere that the other person may interpret you as a liar. They in turn react to their perception of your deceit and become more guarded. You interpret this as their deceit because you have neglected to consider the effect your weird behaviour is having.

Confidence doesn’t come from having a set of party tricks and cod-psychology at your disposal, it comes from relaxing, being yourself and putting others at ease. If you get the impression that someone’s words and gestures do not match, then use more words to find out. Get more information. Ask questions.

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Celebrity Body Language: Fact or Flim-Flam?

Magazines seem to be filled with paparazzi shots of celebrity couples with captions and comments from body language ‘experts’ and speculating who’s in love, who’s out of love, who’s breaking up and who’s faking it. With such amazingly specific analysis, it’s easy to fall into the trap of thinking that it all actually means something and we are getting hot celebrity gossip before the news even breaks. It doesn’t and we aren’t. For every stand-out expert ‘hit’ we remember, there are countless ‘misses’ we  forget.

The body language experts with psychological training know that they are not educating or communicating anything psychologically meaningful but rather just there to entertain.Those without a background in psychology will just make it up as they go along in the hope that if they repeat something often enough it will become true. Ultimately the sound byte caption over the pap snap gives us no insight to celebrity relationships but speaks volumes of our obsession with other people’s lives.

Get out your own holiday snaps and inspect them. Do your red eyes mean you are possessed by the devil? Do you closed eyes mean you are actually sleep walking? If you’re caught in a few snaps with your hands covering mouth does it mean you are an habitual liar or trying to wipe ketchup from your chin or simply that you don’t want your picture taken? So despite the talk of hand positions, finger and positions, the authenticity of smiles, it actually means very little. It’s just gossip with a bit of psycho-spin to give it an air of credibility. But credible it is not.

One of the most important things we ‘know’ about body language is not true! It’s based on a distortion of research by Albert Mehrabian. Body language does not account for 55% of the message in all communication. This figure is only relevant The 55% figure is only relevant when we are forming an attitude (like or  dislike) of someone. The fact that some ‘experts’ incorrectly trumpet this blatant misreading of the research (intentionally or through ignorance) simply distorts our perception of the importance of body language over words, and over context in the case of pap snaps. It really means very little in celebrity snap shots and would have to be so obvious that we wouldn’t need an expert to decode it, such as one person strangling the other. Yes, it offers an example of a particular body language sign but to say it actually applies in a particular case (such as a photo) is at best guess work and most likely flim-flam! It’s there to entertain and titillate not to inform or educate!

Setting aside the fact that psychologist shouldn’t be speculating about the private lives of celebrities, body language (non-verbal communication) isn’t as exact as the ‘experts’ would have us believe.  Context and congruence are all important. One ‘classic’ signal may conflict or be overridden by other signals. A snapshot cannot possibly provide all the information necessary to make an educated guess let alone a definite statement. We need to take a video approach over the snapshot approach. To gain any insight into the state of a relationship the signals we need to consider a broad range of signs and behaviours over a longer period of time, rather than cherry pick based on a snap shot. It’s worth remembering that a turd with a cherry on the top is still crap!

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The Tower of Babel & the Body Language Myth (55%-38%-7%)

Following on from my post about the 55% – 38% – 7% body language myth, it strikes me that if the myth was true – that words only account for 7% of any communication – why both learning different languages? It’s true that many people travel to far off lands and instead of learning the lingo, just speak more  slowly, more loudly, add an ‘O’ at the end of words, and gesticulate furiously. However, does this mean any bewildered local person gets 93% of the meaning? Of course not! Instead they can be 93% sure that the traveller was too damn lazy to buy a phrase book!

Now, imagine going to a lecture in a foreign language. Would you be able to discern 93% of the technical information from the speaker’s tone of voice and hand gestures? Afterwards, perhaps you could rent a foreign language DVD and switch off the subtitles and enjoy all the subtleties of the story.  And why aren’t mime artists the most highly paid people in the world? After all, they must be the best communicators. Why didn’t President Obama give his inaugural ‘speech’ through the medium of dance?

In each of these scenarios it’s obvious that the words account for much more that the often reported 7% of  communication. For if words are so unimportant, then we do we both to continue to use them? Why don’t we just grunt and point?  And how do ‘body language experts’ communicate the relative importance of words to body language? Do they ‘moon walk’ or communicate through the parlour game of charades? Goodness know they should for the sense they make, but no: they use words! And, it’s clear that what is at fault is the inability of some so-called ‘body language experts’ to put the proper value on words and actually read the bloody research they cite! Perhaps they were paying too much attention to the rustle of the pages or the book cover instead of giving due prominence to the printed word.

When we actually read the research by Albert Mehrabian that gave us he 55-38-7% rule we learn that body language and tone of voice have prominence over words only when we are forming an attitude about another person, that is, deciding whether or not we like them. It’s that specific. It’s certainly no antidote to the ‘Tower of Babel’ language divide.

Although, the statistics are often quoted out of context to falsely inflate the importance of body language in everyday communication, the research has important implications for first impressions. When plucking up courage to speak to someone it’s important to know that people pay less attention to what we say but more to the general impression we make. So, we don’t have to say something super-intelligent or offer a witty one liner or a cheesy chat up line. In the initial stages, it’s a smile that makes all the difference. Once you’ve ‘broken the ice’, words become more important. Even more important is that we learn to listen to them.

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Body Language Myth: The 7% – 38% – 55% Rule.

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When we communicate we use words, the tone of voice and body language to get our message across and no doubt you have read about the 7:38:55 % Rule. ‘Popular sources’ state that these figures relate to the relative importance of the components of any message we communicate and receive:

  • 7% relates to the importance of the words we use
  • 38% refers to the tone of voice and inflexion
  • 55% refers to the importance of body language/face.

That’s amazing. Except that it’s not true. This is not what the original research by Albert Mehrabian concluded.

Body Language Myth: The 55% 38% 7% Rule

The often-quoted figure that words only account for 7% of the message is a distortion! – Gary Wood

It doesn’t relate to any type of communication. It is context-specific. These figures mainly relate to a situation where we are forming an attitude (like or dislike) of someone. So the words could still be the most important part of the message. The body language and tone of voice are what we mainly use to assess whether we like the person delivering the message.

The other situation where non-verbal communication seems to have priority is where there is a conflict between the words and non-verbal stuff. If communication lacks congruence, we are more like to disbelief the words. None of this is the same as saying ‘in any communication’.

Often, in research, the context is everything!

For more on confidence-building, presentation skills and impression management, see Unlock Your Confidence (to read a sample see Amazon UK or Amazon USA ).

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About the author

Pic: Dr Gary Wood on TVDr Gary Wood is the author of Unlock Your Confidence which aims to help people to develop their inherent abilities and relax about communication rather than obsessing over abstract techniques. The book covers the basics of body language and other practical tips for forming positive first impressions His previous book Don’t Wait For Your Ship to Come In. . . Swim Out to Meet It has been translated into several languages including French (Changez Votre Vie). Registered with the Life Coach Directory

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